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Add to Friends
Simple Ways to Get Your First Freelance Client
By:
MGroce
Added: 01-07-14
It's great that
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you've taken the plunge
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and
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decided to become a
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freelancer and take charge of your
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own destiny! Being in business for yourself,
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though, also has its unique challenges and
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difficulties. Simply declaring yourself a freelancer
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isn't enough to get the cash flowing in. No one is going to get clients for you -you'll have to do it yourself. Finding your first client
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is one hurdle you have to get past
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on your road to
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success. There are, however, many ways to find clients if
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you're resourceful. We'll be sharing some helpful tips on how to
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do this.
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Spread the word by advertising your offerings. There are a lot of
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different ways that you can do advertising. It doesn't cost anything if you
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choose sites like
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Craigslist. Run some
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ads in your local paper. Do some advertising on the radio and on TV. You can run
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ads on websites. Set up some pay-per-click ad runs. There is a
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wide variety of things you can do when you
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want to spread the word about your business and what you are offering. You can advertise as cheaply or as expensive as you like. If you are creative you might even be able to do a lot of it for free! Lots of people who go into freelancing limit their marketing to the Internet.
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That's okay
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in the beginning but you will be
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much better served if you market yourself offline
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too.
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Contacting your local businesses and business
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associations is a
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great way to spread the
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word
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about what you do. You
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can
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help yourself just by calling up a local
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business that you know
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will benefit from your
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services and offer to help them. What is
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the worst
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thing that can happen--that they tell you no? Then just
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work down your list of
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local businesses until someone takes you up
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on your offer.
Some
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freelancers make the mistake of under pricing themselves. Trying to
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grab more clients by pricing yourself cheaper than the competition is a strategy that
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has some serious drawbacks.
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You
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may plan
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to start charging more in the future,
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but this will prove to
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be very difficult.
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Another problem is that many potentially good clients
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will avoid you, thinking you
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offer low quality because of
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your prices. So avoid the temptation to start out with prices that are too low. You'll be glad
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you
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made this choice in the future.
There are
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so many
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different things that
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you can do to make your freelance job a success. Typically, it is getting that initial client, job or sale that proves to be the most intimidating part of finding success. We've covered
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a few things that will help you find
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that success in
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these paragraphs. As you continue to work and to
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learn, you
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will find all sorts of different techniques
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and methods that you can use to catch the attention of those first clients and sales. The trick is to just keep going!
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